Moison Investment Company

Services

Research
Target Marketing
Implementation
Benefits

Database Marketing - Direct Promotion to Qualified Investors
Moison Investment's comprehensive investor database encompasses over 3,500 investors. In addition to cash investors, we will actively target exchange investors. Since Moison Investment Company is well known in the investment community, we are highly qualified to target those investors with the greatest likelihood of completing this purchase.

Strategic Prospecting System
Those investors with the greatest demonstrated ability or probability to purchase a property with client specifications are sent a print "Announcement Card" and where possible an e-mail newsletter including a color photograph announcing the availability of this excellent investment opportunity. Brokers call these prospects following their receipt of the print and e-mail announcements, in addition to following up with other qualified investors.

Network Marketing & Broker Cooperation
Moison Investment Company will actively promote client listings through its weekly sales meetings, Bay Area Apartment Broker's Forum, Association of Investment Brokers Meetings, and general broker cooperation. Moison Investment has a long-standing reputation for actively cooperating with outside brokers.

Media Promotion
Where appropriate, the property will be marketed through prominent advertisements in the Wall Street Journal, San Francisco Chronicle and San Jose Mercury and other appropriate publications.

Marketing Tools
Moison Investment Company uses a combination of interpersonal networks, print, and Internet media to assure that client's properties receive maximum promotional potential.

Marketing Brochure
The Marketing Team will prepare a high quality marketing brochure consisting of color photographs, offering summary, comparable sale analysis, comparable lease analysis, and executive summary. Today's investors place particular importance on financial analysis and the marketing brochure will feature easy to read complete financial information to encourage investor interest and shorten response times.

Moison Investment Newsletter
The Moison Investment Newsletter is sent regularly to over 4,000 investors. The newsletter will prominently mention the availability of client assets.

Internet-Based Marketing: Moison Investment Web site, E-mail Newsletter and Listing on Major Real Estate Investment Sites
Using the power and convenience of the Internet, client assets are listed on the Moison Investments Web site. Traffic from clients to the Internet listings on the Web site is increased by targeted via e-mail and the Moison Investments E-Newsletter, which includes active links to specific investment opportunities and is targeted to qualified prospects. Client assets are also promoted on major real estate investment Web sites that receive national and international traffic.